Selected Publications

My Online Research

I have a growing network that I will leverage to market the podcast further. Below are the details and analytics from my online presence.

LinkedIn

Over the past 3 months, I have made it a priority to build my personal brand by sharing my previous failures (lessons) and also my on-going projects (building in public). 62% of the viewers on my profile are from Amazon and Antler (largest pre-seed investor in the world) as shown below.

Here is the progression of my Linkedin page in 2024

Metrics 2024 Q1 & Q2
(6 months)
Current
(3 months)
Projection
Dec 2024
Projection
Dec 2025
Impressions on content (Weekly) 0-500 3000-5000 8,000 to 15,000 10-30,000
Impressions on content (Annual) ~13,000 ~208,000 ~598,000 1,040,000
New Followers (Weekly) 10-20 100-150 200-500 200-1000
Profile viewers (Weekly) 20-50 100-150 200-500 200-1000

YouTube

Although I don't actively invest in it, I have an Established platform channel where I upload videos. With a foundational base of over 1 million views and 1700 subscribers, I do feature/repost my guest appearances on this channel to increase reach. I can share your content and backlink to your podcast on my channel. This channel only generates a few thousand views per month as it's not very active but Youtube has a long-tail so episodes will generate views for a very long time.

Expertise Topics

  • Amazon
    • Going from Student hire to joining Amazon's elite team in 6 years
    • Leading 100+: Empowering Teams, Not Just Managing Them - Lessons from the Trenches.
    • Managing 600 different people, aim to building a Team So Good, They Outgrow You
    • Career Pivots: Civil Engineering to Tech & Entrepreneurship
  • Entrepreneurship
    • The Transition of life: Working 9-5 to Running my own company
    • Influence of my father
    • My first start-up -$1.1 Million in 16 Months: Bootstrapping a Startup in Dubai's Cutthroat Tourism Scene
    • Antler - How to get accepted into the world's biggest accelerator and secure your first investment
    • Balancing a Demanding Career with Entrepreneurial Ambitions (I couldn't do it)
  • Investments
    • Everyone should have some gold and bitcoin
    • My investment mistakes
    • My investment strategy (how I allocate my money)
  • University
    • Failing my first semester
    • Life as we see it: My journey of graduating the world UWaterloo Engineering
    • My biggest regret from university
    • My advice to people joining university (go on exchange, intern a lot)
  • Job hunting
    • Why most people are doing it wrong, and 3 actionable strategies to land a better job today
  • Fitness & Health
    • The Power of Habit: Building a Sustainable Fitness Routine That Sticks for decades (1 minute at the gym only)
    • My journey to the sky: Summiting Everest Base camp
    • Marathon Madness: How I Ran 42.2km with Minimal Training (and Why You Shouldn't!)
    • Mind Over Muscle: Crushing a Powerlifting Competition After a Devastating Injury (Deadlifting 2x Bodyweight)
    • Beyond the Gym: Tough Mudder, Spartan Races, and My Quest for the Half Ironman
  • Personal
    • Dating and friendship
    • The 5th Culture Kid: Navigating Identity in a Multicultural World
    • Data-Driven Decision Making in personal life: How Analytics improved my life
    • Turning 30 Reflections: Life Lessons, Unconventional Ideas, and Future Dreams
    • Vulnerability as a Superpower: Embracing Imperfection and Building Deeper Connections

Topics I don't talk about

  • Politics
  • Religion
  • Current start-up
  • Gossip & Negativity
Allan Abbas @ 2024